I set up ammi flowers in November 2007 (named after one of my favourite flowers ammi major). Leaving behind a career in retail finance in London and looking for a new adventure I embarked on a series of courses trying different things — it seems pottery and glass blowing are not my forte! Then I came across floristry and fell in love. I’d finally found what I had been looking for. I then trained for 2 years at Wiltshire College Lackham to gain my qualification and also attended courses at some of the top London florists to gain some insight into the more modern side of floristry. I knew I wanted my venture to be modern and stylish and a move away from the more traditional flower shops found in many market towns. I love European floristry and am inspired by the natural world, moss, lichen, foliages and natural wood and stone provide the ideas behind many of our designs. In particular our window displays which have become a destination stop for many in our pretty Wiltshire town of Devizes.
