It’s also worth considering that your content includes the keywords and phrases that you would like to be discovered online for. At 55 years old and with a passion for all things web related I've seen a large number of company and business websites, from the down right awful to the totally awesome! In the majority of cases, business and company websites fail because they are simply out of date and do not conform to the latest WEB DESIGN TECHNOLOGIES AND TECHNIQUES - this can lead to loss of visitors and ultimately loss of sales as well as poor rankings in the search engines!
