The Active Internet Marketing (UK) product is spread across seven main categories: Web Design, SEO (Search Engine Optimisation), CRO (Conversion Rate Optimisation), Web Video, Social Media, PPC (Pay Per Click) Display, and Email Marketing. Although we have clearly defined product categories, everything we produce is tailored to the specific needs of the client and is geared towards achieving the business objectives we have agreed with them. At Active Internet Marketing (UK) our email marketing strategies are built around data. Unlike many of our competitors, we add email capturing facilities to your website in order to create a database. We use this to get a real picture of who your customers are. We look into factors such as age, location, salary band, and amount of disposable income in order to create an email marketing campaign that appeals specifically to their wants and needs. Many companies use email marketing as a form of spam, but we create tailor-made campaigns that not only effectively represent your brand, thanks to high quality content, but also turn into conversions.
