Companies come with big questions. Which market to go for? What new products? How to add more brand value? How can we improve the business we already have? Strategic Planning is vital to finding these answers, which means understanding a complex situation quickly. Good consultants do not just observe a situation but also take it to the next level. The best strategy is only best when it is completely transparent and executed well, otherwise it's just a nice looking piece of paper. Our name The Pertinax Partnership was inspired by the concept of "being pertinent", in the dictionary as : "having precise relevance to the matter at hand; to the point; being of striking appropriateness". We believe in practical, hands-on collaborative consultation and respect for our client's resources as the core values of our Business Responsibility. Adding character to our name, Pertinax was once a real person. Pertinax was the son of a Roman ex-slave who rose to become Emperor, a reformer and intent on getting things done in an unpredictable and challenging environment, a mindset we identify with. . Our logo represents we always aim straight for the most pragmatic route to value for money, creating long-term added value for our clients.
